The Department of Agriculture on Tuesday said it would launch a new marketing initiative to "eliminate cartels and other unnecessary layers in the food value chain" by directly linking farmers and fishermen with consumers. Dubbed as "TienDA Farmer's and Fisherman's Outlet," the initiative will be launched on Friday, July 28 at the Bureau of Plant Industry Compound in San Andres, Manila. The DA chief claimed this new marketing strategy could help dismantle so-called cartels that control the supply and prices of agricultural goods.

DA to launch farmers, fishermen's markets to dismantle cartels. (2017, July 26). The Daily Guardian, p. B2.