Ryohei Nomoto wants to put fresher sashimi on your plate, and more money in the wallets of Japan’s struggling fishermen. His venture airfreights freshly caught fish from across Japan, processes them on the grounds of Tokyo’s Haneda airport, and distributes the produce to the city’s notoriously choosy eaters and restaurants across Asia―but Nomoto’s goal isn’t just freshness. He wants to reinvigorate a declining fisheries industry by cutting out the middleman and giving more income to the nation’s underpaid fishermen.

Japan cuts out middleman to help struggling fishermen. (2017, February 7). Manila Standard, p. B4.