As part of our Juan Effect program, CEB volunteers in Manila and Cebu joined the 2018 International Coastal Clean-Up (ICC). The global movement, launched more than 30 years ago by the environmental advocacy group Ocean Conservancy, aims to rally communities towards the common goal of collecting and documenting the trash littering their coastline, and ultimately raises awareness for ocean pollution. Held every third Saturday of September each year, the ICC is the largest volunteer effort for ocean’s health.

Cebu Pacific joins International Coastal Cleanup Initiative. (2018, October 6-7). The Daily Guardian, p. 13.